Public Relations Intern – Hispanic Market

Department:                      Public Relations

Department Head:           Vice President, Public Relations

Reports To:                        Public Relations Coordinator

Updated:                             May 2017

Compensation:                  Seasonal – Hourly

Possible Start Date:          July 2017

Possible End Date:            November 2017

SUMMARY

The State Fair of Texas is seeking a Public Relations Intern with focus on the Hispanic market.  Responsibilities may include: writing PR materials or marketing copy, including press releases, marketing collateral, social media posts, newsletter and website copy, preparing media kits, planning special events or promotions, working with other departments to improve communication efforts, interacting with outside vendors and members of the media, managing PR archives, and assisting with the Fair’s overall PR activities. Strong copy writing and organization skills are required.

DUTIES and RESPONSIBILITIES

 

Possible Functions:

  • Maintain awareness and possible coordination of public and community relations activities;
  • Assist with development and distribution of press materials and correspondence to the media and general public;
  • Produce written materials for department and assist other departments when necessary;
  • Assist in cultivation of relationships with media, community organizations and the general public;
  • Assist in coordination of television appearances, interviews, radio remotes and film shoots as necessary. Some may require overnight hours;
  • Assist in tracking and maintenance of media coverage, update media database, and help qualify and fulfill media requests;
  • Assist in execution of special events and promotions;
  • Project a positive image of all aspects of the State Fair of Texas within the community at all times;
  • Provide a wide variety of general administrative support, including, but not limited to, maintenance of accurate and detailed files and records; verify accuracy of information, research discrepancies and record information;
  • Respond to requests for information from management/supervisory personnel or guests;
  • Provide information on departmental and State Fair of Texas policies and procedures as required; and transfer inquiries to the appropri­ate individual or department as necessary; receive, resolve and respond to guest inquiries and complaints.